Updated 9/2021

Description

Wounded Warrior Project seeks to assist those men and women of our armed forces who have been severely injured during the conflicts in Iraq, Afghanistan, and other hot spots around the world. Wounded Warrior Project fills the vital need for a coordinated, united effort to enable wounded veterans to aid and assist each other and to readjust to civilian life.

Minimum order is 5,000.  Average gift is $27.

Counts and Rates

Counts Segment Rate
556,094 6 Mo $100/M
1,092,762 12 Mo $95/M
1,289,363 18 Mo $90/M
1,511,178 24 Mo $85/M

Enhancements*

(Counts listed for Active Donors Segment)

Counts Segments Prices
749,853 Age (70+) $16.00/M
29,080 Aviation $16.00/M
461,025 Beauty/Cosmetics $16.00/M
225,805 Camping/Hiking $16.00/M
308,863 Cat Owner  $16.00/M
206,129 Financially Supports Animal Welfare Causes  $16.00/M
22,353 Financially Supports Arts or Cultural Causes  $16.00/M
818,942 Financially Supports Charitable Causes  $16.00/M
267,522 Financially Supports Environmental Causes  $16.00/M
443,618 Financially Supports Health Causes  $16.00/M
62,619 Financially Supports International Aid Causes  $16.00/M
314,836 Financially Supports Religious Causes  $16.00/M
248,601 Financially Supports Veterans Causes  $16.00/M
227,318 Financially Supports Children’s Causes  $16.00/M
7,605 Child’s Age 0-2 $16.00/M
14,414 Child’s Age 3-5 $16.00/M
40,732 Child’s Age 6-10 $16.00/M
33,233 Child’s Age 11-15 $16.00/M
19,058 Child’s Age 16-17 $16.00/M
733,786 Children’s Interests $16.00/M
344,898 Collectibles – Antiques  $16.00/M
74,733 Collectibles – Arts  $16.00/M
368,052 Collectibles – Coins  $16.00/M
808,076 Collectibles – General  $16.00/M
264,570 Collectibles – Stamps  $16.00/M
221,029 Collectibles – Sports Memorabilia  $16.00/M
723,707 Collectibles and Antiques Grouping  $16.00/M
262,979 Collector – Avid  $16.00/M
833,191 Computers  $16.00/M
819,091 Consumer Electronics  $16.00/M
818,292 Cooking/Food Grouping  $16.00/M
1,088,306 Cooking – General  $16.00/M
952,891 Cooking – Gourmet  $16.00/M
469,686 Current Affairs/Politics  $16.00/M
970,105 Crafts  $16.00/M
671,838 Dieting/Weight Loss  $16.00/M
165,501 DIY Living  $16.00/M
527,787 Dog Owner  $16.00/M
870,782 Electronics/Computers  $16.00/M
855,332 Electronics/Computer Grouping  $16.00/M
295,675 Environmental Issues  $16.00/M
185,201 Exercise – Aerobic  $16.00/M
846,502 Exercise Health  $16.00/M
141,859 Exercise – Running/Jogging  $16.00/M
425,154 Exercise – Walking  $16.00/M
439,516 Fishing  $16.00/M
134,348 Games – Computer Games  $16.00/M
115,661 Games – Video Games  $16.00/M
1,063,924 Gardening  $16.00/M
542,436 Golfing  $16.00/M
319,673 Grandchildren  $16.00/M
199,427 History/Military  $16.00/M
1,087,184 Home Furnishing Dec.  $16.00/M
540,921 Home Improvement  $16.00/M
590,542 Hunting/Shooting  $16.00/M
182,263 Income ($150k+)  $16.00/M
668,361 Investment/Finance Grouping  $16.00/M
1,119,810 Mail Order Buyer  $16.00/M
964,986 Movies/Music  $16.00/M
97,356 Motorcycling  $16.00/M
592,903 Music – Avid Listener  $16.00/M
509,192 Other Pet Owner  $16.00/M
998,211 Outdoors  $16.00/M
593,601 Parenting  $16.00/M
292,091 Presence of Children – New  $16.00/M
339,001 Religious/Catholic  $16.00/M
21,690 Religious/Jewish  $16.00/M
738,992 Religious/Protestant  $16.00/M
61,765 Reading – Audio Books  $16.00/M
861,213 Reading Grouping  $16.00/M
1,112,576 Reading/General  $16.00/M
610,338 Reading/Financial Newsletters  $16.00/M
1,128,414 Reading/Magazines  $16.00/M
478,665 Reading/Religious Inspirational  $16.00/M
1,037,259 Sports Grouping  $16.00/M
581,987 Sweepstakes/Contests  $16.00/M
390,486 Travel – Cruise Vacations  $16.00/M
769,719 Travel – Domestic  $16.00/M
1,013,726 Travel – Grouping  $16.00/M
212,953 Veteran  $16.00/M
417,597 Woodworking  $16.00/M

(File caps at $99.99)

Usage Includes*:

(L12 month continuation – partial listing, see full listing below)

  • American Federation of Police
  • ASPCA
  • Catholic Relief Services
  • Collette Vacations
  • Holocaust Memorial Museum
  • National Breast Cancer Research Center
  • Sierra Club

* Download full usage report below

List Profile & Costs

Source: 100% Direct Mail

Minimum Order: 5,000

Selections
$5+ $7/M
$10+ $12/M
State/Zip/SCF $8/M
Non-Reciprocal $20/M
Net Name (50M+) 85/10
Gender $8/M

Demographics:

  • Mostly Married
  • Primarily Retired
  • 56% Female/44% Male
  • Average Age 60+
  • Average Income $60,000+

Addressing (flat fee):

FTP/Email                  $60/F

Additional Details
20% commission to brokers. Pre-clearance required. Service bureau requires requires 3 working days to process all orders, otherwise $85 flat fee applies.

All processed orders canceled before mail date will incur a $50 cancellation fee in addition to applicable running, selection, and shipping charges.

View Usage Report
Download Data Card

Contact

Linda Phipps, List Manager
(410) 721-5700 Ext. 2231
LPhipps@audiencefirstmedia.com

Linda Amaral, Sales
(410) 721-5700
LAmaral@audiencefirstmedia.com

Please send clearances & orders to:
Orders@audiencefirstmedia.com